I.T – IFASHION PRIVACY POLICY
**Effective Date:**​ [2022-02-14]

1. Who We Are

I.T – IFASHION​ (operated by I.T-IFASHION (HK) Limited, “we,” “us,” or “I.T-IFASHION Group”) is a Hong Kong-based contemporary luxury brand specializing in women’s handbags. Rooted in the city’s fusion of East-West aesthetics, we are committed to protecting your privacy with the same precision and care applied to our craftsmanship.

2. Data We Collect

To serve you better, we may collect:

  • Essential Details: Name, contact information (email, phone, shipping address).
  • Transaction Records: Order history, payment data (secured via SSL encryption), and preferences.
  • Engagement Insights: Feedback, survey responses, or communication history.
  • Technical Data: Cookies (for site optimization; see our Cookie Policy) and browsing behavior.

Minimalist Design, Purposeful Collection: We avoid gathering irrelevant information.

3. How We Use Your Data

Your information helps us:

  • Deliver Excellence: Process orders, ship handbags globally, and provide tailored customer service.
  • Refine Our Craft: Analyze trends to design timeless pieces aligned with our niche audience.
  • Share Updates​ (with consent): Notify you about limited-edition launches, VIP events, or sustainability initiatives.
  • Comply Legally: Adhere to Hong Kong’s Personal Data (Privacy) Ordinance (Cap. 486).

4. Data Sharing Principles

  • I.T Group Synergy: We may share data within the I.T Group to enhance services (e.g., exclusive member benefits across brands).
  • Artisan Partnerships: Collaborate only with trusted suppliers (e.g., eco-certified tanneries, recycled metal workshops) essential to product creation.
  • Legal Compliance: Disclose data if required by Hong Kong courts or regulatory bodies.

5. Your Rights & Choices

As a valued client, you may:

  • Access/Correct Data: Log in to your I.T-IFASHION account or email service.hk@it-s.site.
  • Opt Out of Marketing: Unsubscribe via email links or adjust preferences in your account.
  • Request Data Deletion: Contact us for non-essential data removal, subject to legal obligations.

6. Security Commitment

  • Encrypted Transactions: SSL technology protects online payments.
  • Controlled Access: Only authorized I.T – IFASHION personnel handle sensitive data.
  • Regular Audits: Proactive monitoring against unauthorized access.

7. Cross-Border Data Transfers

Data may be transferred outside Hong Kong to support global operations (e.g., EU-based leather suppliers), always under strict privacy safeguards.

8. Retention Period

Data is retained only as long as necessary for order fulfillment, legal compliance, or your ongoing engagement with I.T-IFASHION.

9. Contact Us

For privacy inquiries, contact our Data Officer:

  • Email: service.hk@it-s.site

10. Policy Updates

Updates will be posted on it-s.site. Continued use of our services implies acceptance of revised terms.

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